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equation achieves 2022 google premier partner status

We are ecstatic to announce we’ve been awarded Google Premier Partner status once again, recognised as being in the top 3% of UK agencies.

As a digital agency, with a no-nonsense approach to all things paid, we are delighted that our efforts in the industry have been recognised by Google.

This year, the requirements to qualify as a Google Premier Partner were more stringent than ever, meaning that we have not only secured our spot as a top agency in the UK, but we have also done so in a time when the stakes were higher than ever. With greater requirements comes greater benefits and as a Premier Partner, the level of support from Google in 2022 means we can offer an even higher level of service to our clients.

Davang Shah, Senior Director at Google Ads Marketing spoke of what the achievement means:

“Congratulations to our Premier Partners for being among the top 3% of Google Partners in the United Kingdom. These companies stand out based on their commitment to developing product expertise, building new client relationships, and helping their current clients grow. We look forward to supporting them as they help their customers succeed online.”

Our Head of Paid Media, Tom Walkden, had this to say on the matter:

"We are delighted to have been recognised by Google for another year, securing our Premier Partner Status and celebrating our enviable position amongst our peers as one of the Top 3% of agencies within the UK. This is a testament to the hard work and knowledge within our team, commitment to our clients and delivering real results that make a difference.”

The Google Partners Programme was created to highlight agencies who manage Google Ads on behalf of other brands and businesses, aiming to empower partners and help them further excel at what they do. Achieving Premier Partner status allows us to continue to deliver quality results, with even more resources in our pockets.

If you’re looking for an agency that sees your success as our priority, get in touch.